Frank Maier is Managing Director of the Varna Seminar, a prospective planed music institute in Varna. The experienced German music manager and PR professional was responsible for succesful media campaigns for such renowned artists as Björk, Faithless, Robert Palmer, Moby, Joe Zawinul, and Rammstein among many others. Recently, he was Head of Promotion for the German branch of Virgin Records in Berlin. He will clarify the inner workings of the international music business, and therefore explain the beneficial handling with record companies, the media, agencies, publishers y etc.